Correct Answer:
Explanation/Reference:
Note:
* From scenario: Allow administrators to promote search query results across the entire company.
* Query rules are composed of three components:
Condition - When to apply the rule?
Action - What to do when the rule is matched?
Publishing - When should the rule be active?
* Actions
Once the condition has been configured the fun begins! The next step is to decide what to do when the query rule applies. Essentially there are three options here:
Add Promoted Result
Add Result Block
Change ranked results by changing the query
* Add Promoted Result - A promoted result is a result that appears at the top of the search results, this is particularly useful way to promote a particular search result. For example, you may want a query for “human resources info” to promote a link to the human resources SharePoint Site.
Reference: How To Customize SharePoint 2013 Search Results Using Query Rules and Result Sources
