You are a Microsoft Dynamics Solution Consultant and need to explain to your customer the three main benefits of Integrated Marketing Management,
Which three benefits should you tell them about? Each correct answer presents part of the solution.
A. optimized utilization of existing marketing resources
B. consistency in process and brand messaging
C. visibility into initiatives and results
D. increased collaboration within the marketing organization as well as with sales
E. reduction of marketing costs based on process improvements
