What should NTO use to make sure email addresses are valid before adding to its audience?

Northern Trail Outfitters (NTO) is having an issue with bad email addresses coming into its website email signup form, impacting deliverability and sender reputation.
What should NTO use to make sure email addresses are valid before adding to its audience?
A. Leverage a Smart Capture block
B. A double opt-in at signup
C. Add CAPTCHA validation to the form

Download Printable PDF. VALID exam to help you PASS.

Leave a Reply

Your email address will not be published. Required fields are marked *


The reCAPTCHA verification period has expired. Please reload the page.