You are managing a Google AdWords campaign for a company. You launch a new display campaign. In the first week of the campaign launch, you noticed a large number of clicks but no conversions. Which of the following actions can you perform to resolve the issue? Each correct answer represents a complete solution. Choose two.
A. Increase bidding for successful sites.
B. Verify that your conversion code is set up correctly.
C. Evaluate performance of campaign regularly.
D. Check the ad creative and the landing page to make sure they are well matched.
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